MAIN PURPOSE OF ROLEResponsible for strategic brand planning, marketing plan including new product launch plan and execution.Marketing manager responsibilities include tracking and analyzing the performance of marketing campaigns, especially digital & CRM marketing campaign, managing the marketing budget and ensuring that all marketing campaign and content are in line with brand equity.To be successful in this role, candidate should have hands-on experience with digital marketing, social media, search, CRM & database marketing and website/social analytics tools and be able to turn creative ideas into effective digital marketing projects which lead to direct sales (home delivery, EC online sales)Ultimately, candidate will contribute to build