Digital Content Editor

Job Title:                             Digital Content Editor

Department:                      Communications

Division:                              Communications

Reports To:                         Editorial Content Director

Level:                                    Manager

Date:                                     2020

Who We Are:

NAM Strategic Communications is a nationally recognized team that knows how to break through the noise and communicate a message. We are savvy digital strategists and experienced spokespeople who use cutting-edge tactics in support of manufacturers’ agenda. Publications such as PR Week, PR News and Bulldog Reporter have hailed our innovative campaigns and top talent as the gold standard in communications and advocacy.

Your Role:

The NAM is committed to providing news and analysis to manufacturers and a wide variety of other audiences, including policymakers and the general public. We are looking for a digital content editor with superb writing skills and the ability to tell stories that hold readers’ attention.  

The Digital Content Editor is a motivated self-starter who understands how online readers consume news and can operate under tight deadlines. He or she is someone who can work independently as well as in close communication with many teams at a large organization. We are looking for a mixture of diplomacy, writing talent and initiative: the Digital Content Editor must be able to identify an opportunity for a story, find and contact the right sources and write it up in a compelling, concise article.

The Digital Content Editor will be writing materials for the NAM’s many audiences across multiple platforms, including, but not limited to, the NAM’s web and email properties, Facebook, Twitter and LinkedIn. This position reports to the Editorial Content Director.

Make an Impact in the Following Ways:

• Thoroughly learn the NAM’s policy priorities and interests, along with the internal workings of the organization

• Create compelling, readable articles for the NAM’s newsletters and websites
• Scour the internet on an ongoing basis, keeping track of major news stories and finding opportunities for NAM commentary or tie-ins
• Edit and post content in the content management system and on social media platforms
• Conduct interviews with manufacturers and tell their stories
• Apply SEO best practices
• Assist with paid social execution